Escape Camp | Amherst College
Category
Content Creation, Email Marketing, Marketing Strategy, Social MediaAbout This Project
Wildmint has been working with Amherst College / Escape Camp to improve awareness and reach a new audience. Escape Camp is an annual adult fitness program with a consistent following. The challenge is reaching a new, younger audience. We developed a digital marketing strategy, created content and implemented Facebook and HTML email marketing campaigns. The result has been an increase in engagement, awareness and new participants. We continue to work with the Escape Camp team to provide digital marketing consulting and implementation.