All-Gas & Equipment
Visual communications built for the real world.
A fourth-generation, family-owned Connecticut business serving homes and businesses with propane, industrial gases, welding supplies, and equipment since 1941.
A brand with a lot of ground to cover.
During our five-year partnership with All-Gas & Equipment, we helped translate an established brand serving both residential and industrial customers across just about every format imaginable. Our work ranged from digital signage, digital and vinyl billboards, storefront window graphics, and A-frame signs to direct mail, campaign stickers, truck wraps, identity design, and video.
Some projects needed to catch someone’s attention from the road. Others had to communicate clearly on a screen, work within a specific physical environment, or make a technical product more approachable. We also developed campaigns supporting All-Gas initiatives in the community, including its partnership with the Saint Francis NICU, adapted the brand identity for its 80th anniversary, dry ice, and cryogenics offerings, and produced a video series celebrating the longtime employees behind the company. The formats changed, but the goal stayed consistent: clear, thoughtful creative that felt unmistakably All-Gas.
Selected Campaigns + Projects
Saint Francis Hospital NICU
- Charging Station Display
- Digital & Printed Signage
- Truck Wrap
- Photo/Video
- Digital & Vinyl Billboards
- Campaign Mailers
Propane
- Billboards
- Customer Welcome Packet
- Truck Graphics
- Photo/Video
- Signage, Ads, Mailers, Stickers
Brand Extensions
- 80th Anniversary
- Dry Ice Division
- Cryogenics
commercials & video
customer profile: Oma's Pride
Teaser: Meet the Family Video Series
Commercial: Clean Cylinder
employee spotlight: Meet Kim
Employee spotlight: meet Billy
Employee spotlight: meet the mechanics
Some of our favorite work with All-Gas had a purpose beyond selling something. We created campaigns that helped generate donations for the Saint Francis NICU, gave free propane to veterans and first responders, and celebrated longtime employees by sharing their stories. Getting to use our creative skills to help All-Gas recognize people and support its community made these projects especially meaningful.
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